Cool Yums: Introduction

Cool Yums Logo - A Blue Banana?? with Sunglasses? So cool.

Introducing Cool Yums: A Fresh Take on Food Reviews

Hello, fellow food enthusiasts! I'm excited to introduce you to Cool Yums, a passion project born out of a love for food and a desire to make informed choices about what we eat. As someone who works in tech and resides in the bustling city of New York, I understand the challenge of balancing a busy lifestyle with the need for convenient yet healthy meals. That's why my fiancé and I decided to embark on this journey to explore the world of grocery store favorites to truly understand the best options.

Why Cool Yums?

Our mission with Cool Yums is simple: to provide honest, in-depth reviews that help you navigate the grocery aisles with confidence. We believe that everyone deserves to enjoy delicious food that doesn't compromise on health or break the bank. Through our reviews, we aim to uncover the hidden gems and steer clear of the not-so-great options.

Our Unique Review Style

What sets Cool Yums apart is our distinctive approach to reviewing food. We focus on three key aspects: taste, value, and healthiness. But we don't stop there. In each review, we compare a staple product, a premium good, and a new entrant in the category. This comparison provides a comprehensive view of what's available, helping you make choices that align with your preferences and dietary needs.

For example, in our first review we focused on mac and cheese, we compared Kraft, Annie's, and Goodles. We found that while Kraft is the cheapest, Goodles and Annie's offer a significantly better taste and nutritional profile, making them worth the extra cost for those seeking a healthier option.

The Future of Food: A Convergence of Trends

Recent Food and Beverage industry reports suggest that two major trends will shape the market over the next five years: increased spending on health foods and convenience foods. With urbanization leading to longer workdays and less free time, people are seeking out convenient meal options that can save them time in meal prep. And with obesity rates in the US reaching new highs, there's a noticeable shift towards health conscious options. This dual trend is giving rise to a burgeoning market for healthy, convenient food alternatives. We see new products popping up in this cross section of the market seemingly every day but how healthy are they? Do they taste good? And are they worth the sometimes steep prices? At Cool Yums, we're dedicated to uncovering these answers for ourselves and for you.

Looking Ahead

As we continue to grow Cool Yums, we're committed to maintaining our honest and thorough review process. We believe that by providing valuable insights and comparisons, we can help you discover new favorites and make informed decisions about the food you bring into your home.

Stay tuned for more reviews, and happy eating!